Our approach prioritizes your website as the most effective platform, especially from a conversions perspective, to post your content. Ideally, your blog should act as the central content hub. However, our tailored content strategy, developed collaboratively with you, may also encompass various other avenues, including:
- E-resources hosted on micro-sites that you own
- Thought-leadership articles featured on external platforms like industry journals
- Syndication of content to pertinent online publications
- Posts across social media and email to provide comprehensive support and gain visibility
By diversifying the placement of your content, we aim to maximize its reach and impact, driving conversions and audience engagement.